Is Tarte Shape Tape Contour Concealer Worth the Hype?

Tarte shape tape concealer is a full coverage, long wearing concealer that comes in a range of shades

I’m still at a loss as to why Tarte Cosmetics isn’t more widely available in the UK. You can buy Tarte from QVC though, that’s where I purchased one of the most hyped products I’ve seen for a while (besides The Ordinary Foundation); Tarte Shape Tape Contour Concealer. If you watch makeup tutorials on Youtube you’ve most definitely seen Shape Tape being used, everyone seems to use it on there.

It took me several tries before I finally managed to purchase Tarte Shape Tape from QVC as it was always sold out. QVC stock several shades of Shape Tape, I bought Fair, which is the lightest available. And it is surprisingly pale, so pale in fact that if I use too much, which I did the first time, I look like a spectre of my previous self. Tarte claims the Tape Shape is full coverage, creamy and won’t settle into fine lines. Shape Tape is used for sculpting, strobing and concealing blemishes.

I found Tarte Shape Tape to conceal incredibly well. The applicator is huge, much bigger than any other concealer wands I’ve used before. The large size means a lot of product comes out with this wand and boy is this concealer pigmented. I recommend wiping some back off into the tube and building up slowly. I did purchase the Tarte concealer with the Quickie Blending Sponge but I much prefer my Beauty Blender or my finger to blend. The Tarte sponge was just a bit too firm to blend out nicely.

There are lots of reasons to love Tarte Shape Tape concealer. It covers redness, discolouration or blemishes easily. Once you get used to how pigmented this is it’s a dream to use on the face. The creamy concealer blends easily giving medium to full coverage. Dry skin types might struggle a bit though so do moisturise thoroughly before applying this concealer. Tarte Shape Tape dries down quite quickly and lasts pretty much all day.

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And it’s this dryness that causes me problems with Tarte Shape Tape. As an under eye concealer I just cannot get this to work. I’ve tried several different ways of using this on my eye area and every time it still dries up, sinks into fine lines and just makes me look even more tired. I wouldn’t say I even have especially dry skin around my eyes and my eyelids are definitely oily. It’s not just me that this is happening too I’ve read quite a few reviews stating the same thing is happening to them, even with much younger women than me. Another problem is that Tarte Shape Tape is fragranced and these ingredients are quite high up. I haven’t had any problems but if you are sensitive you can check out the ingredients here.

tarte shape tape concealer review, does it live up to the hype?


For me, Tarte Shape Tape is a brilliant concealer for the face but definitely not the eye area. It’s unbelievably pigmented, easy to blend and once set doesn’t budge. I have just purchased Glossier Stretch concealer which seems to be a much better concealer for the under eye area, I’ll review properly once I’ve used it a bit more.


Have you tried the infamous Tarte Shape Tape Concealer?


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